The Super Bowl is the ultimate clash of sport, advertising, and music. According to research by music and entertainment data firm Luminate, music listeners and sports fans are two of the biggest overlapping consumer groups. “Music listeners in the U.S. who identify as sports fans listen to music 14% more than the average U.S. music…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Takeoff with KFC for Super Rugby season
Ellen Leyva Announces Her Retirement from KABC After 29 Years
OMD Worldwide launches new global positioning