This post was created in partnership with IRCODE Television has long been a passive experience, but what if you could engage with your screen in real time? At the ADWEEK House Austin Fireside Chat, interactive technology took center stage as Matty Beckerman, founder of IRCODE, explored how AI-powered engagement is reshaping television. In conversation with…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Live Nation reveals 2025 Gen Z trends
Pizza Hut taps Motion Sickness as its new creative & strategic agency
2degrees backs women’s sport with SupportHER Club