JOLT leads the street furniture “EVolution”

JOLT is redefining street furniture through data, offering sustainable EV charging and digital out of home media that deliver measurable benefits for communities, cities and brands.

Chris Monaghan, country manager for New Zealand, calls JOLT “the EV-olution of street furniture” – a new era where media meets next generation city utility.

While many still picture bus shelters when they think of street furniture, JOLT is taking the category into the future, with fast EV chargers that double as digital, data-driven, out of home panels.

JOLT’s network connects brands with roadside broadcast audiences and EV drivers, powered by Spark Intelligence – our data ecosystem that optimises campaigns and delivers measurable results.

Optimise out of home for the modern age

“JOLT is leading the shift to make DOOH work more like digital and mobile – planned, traded and reported with the same ease – so clients see stronger results and proven ROI,” says Monaghan.

“With our fully digital network and best-in-class data offering, we’re keeping JOLT at the forefront of the industry.”

Spark Intelligence gives brands the ability to plan, target and analyse campaigns with precision.

“We are giving our partners high-value audience reach, city-wide impact and measurable results,” he adds.

Sustainable, scalable and impactful

From day one, JOLT faced a challenge: designing an EV charging model that was sustainable, scalable, commercially viable and valuable to drivers.

The solution? A hybrid approach combining public EV charging with a proven out of home medium – delivered at scale.

“Street furniture can deliver real community benefits,” says Monaghan.

“JOLT does this through public EV charging, reducing CO₂ emissions and creating cleaner, more liveable cities.”

But JOLT is more than sustainability. It’s a premium street furniture business that drives measurable business outcomes.

“Partnering with JOLT gives brands and agencies a way to engage audiences meaningfully and measurably,” he adds.

“Our network connects with high-value audiences, both roadside and EV drivers, whilst helping reduce emissions and delivering true positive impact.

“Our media proposition is premium, our screens and chargers are state-of-the-art, and our audiences high-value. Spark Intelligence ensures every campaign is optimised and accountable – all while supporting cleaner cities. JOLT is making a difference, and our brand partners can be part of this journey.”

EV drivers connect with JOLT via the charging app, giving brands exclusive access to a premium audience.

“Drivers spend around three minutes and 20 seconds engaging with the app – completely non-skippable time. This attention drives higher engagement than other digital platforms,” he says.

“It’s a unique opportunity to generate leads, guide EV drivers to brand websites and deliver contextually relevant messages to a highly sought-after audience.”

Seamless experience for cities and drivers

To make it easy for cities to adopt EV infrastructure, JOLT offers a zero-cost model to ratepayers and land partners – covering capital, operating expenses and generating new revenue streams through advertising.

“Our panels are always highly visible to drivers and pedestrians – so brands capture maximum attention,” Monaghan explains.

Since its launch, JOLT has scaled rapidly, he adds.

“Our network isn’t just about charging vehicles – it’s about connecting brands with audiences in engaging, measurable ways. From New Zealand to Australia, the UK, Canada and soon the US, we’re growing fast.”

Monaghan’s vision is clear: “We want JOLT to be the next-generation, data-powered street furniture that drives business outcomes and a cleaner planet. Our goal is to accelerate the transition to electric vehicles and make our cities better places to live.

The challenger leading the way

“JOLT is proudly a challenger – pushing the status quo with smart data, integrity and innovation.

We reach major audiences across Auckland, Wellington, Christchurch and globally, delivering real impact. With our premium network, technology and sustainability focus, we’re redefining what street furniture can do,” says Monaghan.

“For brands and agencies, partnering with JOLT is an opportunity to lead, innovate and make a difference.”

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