Digital billboards across Aotearoa New Zealand will now deliver real-time warning information during severe weather events. Kiwis already receive information...
Month: September 2025
Comcast's Xfinity put a fresh spin on the classic Frankenstein tale. Adweek Feed
Marketing films is one battle after another; AI gets stymied by the cloud; and bots are causing brand backlash. The...
The Sweetshop has welcomed filmmaker Beatrice Pegard to its New Zealand, Australian and Asian roster. Pegard brings a mix of...
It offers advertisers the ability to automatically promote their hotels, flights, and destinations at scale. Adweek Feed
The AI moment in advertising is exiting the trough of disillusionment and entering the slope of enlightenment, but video is...
Media expert Antony Young rounds up media news from beyond Aotearoa in a regular column for StopPress. This week: The TV stations that refused...
AI startups are beginning to use emotional marketing tactics to build their brands. Adweek Feed
The number-one job of a marketer is to invest budget wisely to drive sales. That inherently requires accurately measuring the...
AUCKLAND, Today: Thompson Spencer has been shortlisted for two IAB New Zealand Digital Advertising Awards 2025 categories: Creative Agency of...