March 7, 2026

Programmatic

In a world where nearly everyone is always online, there is no offline.

TVNZ, Together and Contact Energy power up summer with Super Streamers campaign

TVNZ, Together and Contact Energy have teamed up to launch new campaign, Super Streamers, on TVNZ+, a partnership that rewards viewers for streaming their favourite shows.

From December 15, TVNZ+ viewers can watch their way to a year of free power, thanks to Contact’s free-power Good Plans. By streaming the most hours of TVNZ+ content, households will be in the running for the ultimate prize.

Each week over the five-week campaign brings a new grand prize draw, with additional spot prizes also up for grabs.

Solutions that cut through

TVNZ’s chief revenue officer Valerie Walshe says: “TVNZ+ has a weekly reach of over 1.5 million, and we’re proud to connect New Zealanders with the stories and shows they love.

“The Super Streamers campaign builds on that connection, combining entertainment with the chance to save on household power – delivering even greater value to Kiwi audiences in a fun and engaging way.

“We pride ourselves on working closely with partners to craft creative, audience-first solutions that cut through in a crowded media landscape.

“The Super Streamers campaign is a great example of how we can leverage our content, technology and deep understanding of viewer behaviour to deliver innovative outcomes for clients while creating memorable experiences for our viewers,” Walshe adds.

A fun way to celebrate summer

The Super Streamers campaign demonstrates how creativity and customer-first thinking can deliver meaningful customer value, says Contact’s advertising manager Shea Whittington.

“Our Good Plans are designed to give Kiwi households more control and value – including free power during off-peak hours.

“By teaming up with TVNZ+ for the Super Streamers campaign, we’re bringing that same spirit of reward and flexibility to entertainment. It’s a fun way to celebrate summer, help households save on energy and make streaming even more rewarding.”

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