December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

BNZ and Colenso BBDO launch heartwarming film

This year has changed the lives of many Kiwis – we’ve been forced to look at our spending habits and families have become more important than ever. 

To reflect this, Sweetshop’s Mark Albiston has directed a poignant new family-centric film for BNZ from Colenso BBDO. 

It tells the story of Kiri, who – like many Kiwis this year – has had to move back home. It’s Christmas and she likes the feeling of warmth and security, but the unplanned move back to the family home is a tough transition. As she starts to adjust to home with her family after years away, she comes to the realisation of what’s really important.

Albiston says: “This spot is a nice reminder that Christmas isn’t about giving monetary gifts, it’s the thought that counts and we should all be thinking about our family and friends. It’s been a tough year.”

Kate Roydhouse, Executive Producer at Sweetshop adds: “We loved this script from Colenso. Simplicity was key throughout and Mark has made a wonderfully cinematic, emotive film that will no doubt resonate with all Kiwis.”

CREDITS

Client: BNZ

Agency: Colenso BBDO

CCO: Levi Slavin

ECD: Maria Devereaux

Art Director: Harry Skelton

Managing partner: Rachel Aikin

Business Director: Anastasia Potter

Head of TV: Tash Gill

Still Photographer: Troy Goodall

Production company: Sweetshop

Director: Mark Albiston

Executive Producer: Kate Roydhouse

Executive Producer: Ben Dailey

Producer: Andy Mauger

DOP: Ginny Loane

Editor: Luke Haigh 

Colourist: Pete Richie

Post: Creature

Music: Cam Ballantyne

Sound: Franklin Road

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