Late last year, Pepsi announced an ambitious program to help Black-owned restaurants generate $ 100 million in sales over five years. Launched with a campaign to celebrate restaurants around the country, “Dig In” is designed to provide exposure and tangible assistance. One of the more critical components of the program is to provide an eight-week, no-cost…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Tinder Takes on the Skeptics, Claiming Dating App Fatigue Is ‘Overstated’
Here Are the Ads That Made Creatives Jealous in 2024
By the Book: How ‘The Fugitive’ Director and an Investigative Journalist Collaborated on 2024’s Timeliest Thriller