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AUCKLAND, Today: PHD New Zealand has announced two new hires across its digital and strategy teams – Sam Casey as digital director and Brendan Hewitt as group strategy director.

Casey brings a diverse skillset home from London. He boasts a cross-channel background with his previous role as digital director of performance at OMD EMEA. He is highly skilled in programmatic and paid social, with additional experience in SEM.

PHD NZ ceo Nikki Grafton said: “Sam’s hire is a win for PHD. His experience working across multiple channels here and overseas, and on both branding and performance clients is highly valued.

“Sam Casey’s hire is a win for PHD.”

“We are looking forward to seeing Sam’s digital and marketing technology capability further strengthen our agency specialist offering”.

Brendan Hewitt is no stranger to PHD – he has spent the last six years in London working under the titles of global innovation director, in the PHD Unilever Global Strategy Unit, and most recently global innovation/strategy director, of the PHD Global Business team.

Hewitt has been responsible for Unilever’s Dove, Dove Men and Vaseline’s worldwide media innovation and digital excellence. In his most recent role, Hewitt worked on Volkswagen Group, Diageo and VF Corporation.

Nikki Grafton: “We are very proud to have Brendan returning to PHD New Zealand. His 12-year commitment to the network means that Brendan has a wealth of experience and we are thrilled to have his talent and knowledge now available again to our local clients.”