November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

TikTok Instant Page Meets Users’ and Brands’ Needs for Speed

Users and brands on TikTok feel the need–the need for speed. TikTok introduced TikTok Instant Page Tuesday, calling it a lightweight native landing page within the application that loads up to 11 times quicker than standard mobile pages. Users trigger Instant Pages by tapping a call to action or card within an ad, and they…
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