November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

How Personalization Helped Alex and Ani Boost Conversions 65%

Jewelry maker Alex and Ani is no stranger to adopting new technology to connect with customers. But a serendipitous meeting between two executives recently took this practice to another level. Kate Robinson, evp of strategy for the brand, met Shachar Orren, co-founder and CMO of Disney-backed content platform Ex.co, met at a networking event for…
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