Barnes & Noble teamed up with TikTok and its creator community on the #BookTokChallenge, which will run through Aug. 31. The aim of the #BookTokChallenge is to encourage people on TikTok to discover and read new authors and books and share their reactions with the community via the hashtag. Creators involved in #BookTokChallenge include @Aymansbooks,…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
By the Book: How ‘The Fugitive’ Director and an Investigative Journalist Collaborated on 2024’s Timeliest Thriller
The Best Holiday Ads of 2024
The Year in Ratings: How the Major News Outlets Performed in 2024