TAZO’s strategy under new ownership is to rebuild its brand on social media and its approach to media in general with a focus on sustainability, including a transition into product supply lines that are entirely regenerative by 2029, to help promote biodiversity. And that new strategy starts on TikTok.
The post TAZO Spills The Tea On Its TikTok Strategy appeared first on AdExchanger.
More Stories
Nielsen’s $2.15B DoubleVerify Bet Could Make it a Player, Not Just a Referee
Arrivals & Departures: Thrive appoints three leaders across Melbourne, Brisbane and Auckland
Walmart Adds Search Keyword Exclusions; Hydration Breaks Forever