November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Why Bankers Misunderstand Ad Tech – And Why MediaMath Might Just Melt Away

When an ad tech company goes belly up – and its destiny is being decided by indifferent creditors – it becomes difficult for unfamiliar bankers to capture (or preserve) the

The post Why Bankers Misunderstand Ad Tech – And Why MediaMath Might Just Melt Away appeared first on AdExchanger.

AdExchanger