November 27, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Usher’s Got Moves and Melodies in Rémy Martin’s Global Campaign 

R?my Martin’s partnership with Usher still has legs. The luxury cognac brand and Grammy-winning artist’s latest collaboration gives fans and connoisseurs a taste of a harmonious relationship that’s been in sync for more than a decade. The global campaign, titled “Life is a Melody” and created by agency Fred & Farid, launched this month with…
Adweek Feed