To promote its new electronic vehicle, the Q4 Sportback e-tron, Audi France wanted to create a sustainable digital and video-on-demand campaign. The internet is responsible for producing almost 2% of global greenhouse gases, and online advertising – video in particular – is a big contributor, according to research from SeenThis, a streaming tech provider that speeds up […]
The post Audi France Drives Down Campaign Emissions, With Roadside Assistance From SeenThis appeared first on AdExchanger.
More Stories
How Degree Is Positioning Itself For The World Cup
Week of June 1 Cable News Ratings: MS NOW Only Network to Grow Across All Dayparts
EXCLUSIVE: HP Hands Global Media to Publicis, Ending Omnicom’s 17-Year Run