November 27, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

NWSL Kicks Pride Campaign Into High Gear as Other Brands Pull Back

To brands looking to use Bud Light, inflation and an election year as an excuse not to celebrate or even acknowledge Pride Month, the NWSL and its sports marketing partners have issued a retort. Using the voice of recently retired National Women’s Soccer League and U.S. Women’s National Team player Megan Rapinoe and the words…
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