November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Applying The ‘Would Your Mother Approve?’ Rule To Online Ad Tracking

All the back and forth about a potential national privacy law is wasted motion, according to attorney Jay Barnes. The federal consumer privacy protections that are already on the books would be more than enough – if, that is, they were enforced in “a straightforward fashion,” said Barnes, a partner at Simmons Hanly Conroy, a firm […]

The post Applying The ‘Would Your Mother Approve?’ Rule To Online Ad Tracking appeared first on AdExchanger.

AdExchanger