Keep the cookies; hold for consent. We unpack Google’s reversal on third-party cookies and what it means for the ad industry, which was preparing for a cookieless future.
The post The Third-Party Cookie Pardon appeared first on AdExchanger.
In a world where nearly everyone is always online, there is no offline.
Keep the cookies; hold for consent. We unpack Google’s reversal on third-party cookies and what it means for the ad industry, which was preparing for a cookieless future.
The post The Third-Party Cookie Pardon appeared first on AdExchanger.
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