November 27, 2024

Programmatic

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The Case For Turning Google’s Network Biz Into A Nonprofit

Ad tech is “a giant fee extraction machine,” says Richard Kramer, founder and managing director of equity research firm Arete Research. But it doesn’t have to be, he argues on this week’s episode of AdExchanger Talks. If the Department of Justice wins its ad tech antitrust case against Google, it shouldn’t force a breakup of […]

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