Fans went wild this summer when two superstars dropped their highly anticipated albums. Lizzo released Special while Beyonc? released her...
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Signal loss means Meta must get creative with its approach to targeting and measurement, including boosting its investment in artificial...
AUCKLAND, Tuesday: Marketing Association has secured Saatchi & Saatchi ceo Mark Cochrane, and The Grace Agency owner/ECD Bridget Taylor, as...
When someone is experiencing hardship, it's not always easy to know what to say. Hopeful words can come across as...
The LGBTQ+ community is the fastest-growing minority group in the US, accounting for over 20% of Gen Z. Yet, to...
AUCKLAND, Today: After a pitch, Ogilvy NZ has been appointed as the new creative and strategy agency for Breast Cancer...
On this week's episode of Brave Commerce, Clive Sirkin, executive chairman of Screendragon, joins hosts Rachel Tipograph and Sarah Hofstetter...
Are public ad tech companies totally screwed? “Um, do you want the short answer?” said Rocco Strauss, a partner at...
AUCKLAND, Today: Special PR has announced two new hires – Natalie Chandler as account director and Sophie Harsent as account...
The first thing advertisers need to understand about representation is that it is not just about doing good. Devising diverse...