“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
Programmatic
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Our client is a highly regarded agency group with international affiliation. Located in the heart of Auckland city, with a...
When it comes to post-cookie preparedness, one year can make all the difference. So says new data collected by video...
“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written...
Following a busy start to 2022 over on Wellesley St. West, FEDERATION has announced multiple account management hires for the...
Playing sports can provide a wide variety of long-lasting benefits ranging from physical fitness to improved mental health and teamwork...
Walmart went further than it ever has in support of its advertising business when the retail big kahuna reported earnings...
Our client is a globally recognised and award-winning advertising agency with a new business unit that provides diverse and integrated...
Twitter users can now pin up to six direct message conversations to the top of their inbox. The social network...
Audience targeting to serve ads more efficiently across platforms gets a lot of attention – but the user experience often...