Pre-campaign reach estimates on Facebook are about to get less precise – on purpose. In the coming weeks, Facebook will modify...
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AUCKLAND, Wednesday: After a competitive pitch, the Ministry of Education ELSA Education Workforce Team has chosen Stanley St (Waitapu Group)...
The Dallas Cowboys are the most valuable sports brand in the world, even if the scoreboard and standings disagree. Forbes...
The technology of marketing is always evolving, and that lifecycle is especially evident on this week’s episode of The Big...
Te Whānau O Waipareira launches ‘Fight for your whakapapa’ vaccination push in campaign via Motion Sickness. Te Whānau O Waipareira...
The integration of Instagram and Messenger From Facebook continued its momentum with the addition of several features Thursday, highlighted by...
Inmar Intelligence is adding mobile to its cart. On Thursday, the retailer-focused tech and data platform acquired mobile ad platform...
Internationally recognised creative leader Matty Burton has been appointed by DDB Group Aotearoa NZ as its first Group Chief Creative...
Industry giant IPG has unveiled the holding group's new identity solution, Kinesso Intelligent Identity, or Kii, an offering it hopes...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The OOH F.U. ROI Macy’s is suing its landlord,...