Even before the pandemic forced more of our day-to-day lives online, people were becoming more conscious of the use of...
Programmatic
//www.youtube.com/watch?v=4IKcVRoG_HY AUCKLAND, Tuesday: Greenhouse NZ (part of M&C Saatchi) has launched a new Countdown campaign, Every Day’s a Fresh Day,...
Apparel brand Hollister teamed up with Snap Inc. to play a starring role in Snap Original "docu-soap" Lago Vista. A...
Following a competitive process, Southern Cross Health Insurance (SCHI) has appointed TBWA\NZ to the role of lead creative advertising agency. ...
European dating company Meetic has named a group of independent agencies, led by Parisian consultancy What's Next Partners (WNP), to...
AUCKLAND, Wednesday: Takapuna-based Pure Productions is creating a series of tvcs for Quarterpast – a new brand brought to consumers...
Ad fraud has long been a problem in the connected TV space, with a December 2020 scheme siphoning away roughly...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. IPO Craze Another day, another IPO. The latest ad...
AUCKLAND, Today: A comms glitch threw a spanner into the works in yesterday’s story about Villa Maria’s label redesign, leading...
With the renewed conversation in recent days around prevailing sexism and harassment in the ad industry, it can be understandable...