In early June, much of the country was beginning to emerge from its pandemic-induced hibernation--cars creeping back on the road,...
Programmatic
We’re more than just a blog!
Our news feeds aggregate industry-wide articles that helps marketers and Ad-ops turn experience into insights that guide in better decision-making and conversion. Programmatic.co.nz aims to be a one-stop place to find news and updates about the RTB eco-system in New Zealand and Australia.
AUCKLAND, Today: NZ advertisers can ‘shop local’ by choosing domestic media platforms, says Sydney-based James Bayes, the AUNZ GM of...
President Donald Trump said Saturday that he has given TikTok's deal his "blessing," saying he "conceptually" approved the agreement, which...
After a riveting four days of online learning and chatroom schmoozing, Brandweek attendees tuned into "Dream Big" on Friday, a...
Brandweek 2020 brought something different: a fifth day dedicated to career development for the many marketing industry professionals experiencing the...
Americans will no longer be allowed to download or update TikTok through major app stores after Sunday, but it's not...
Listeners tuning into any of Pandora's 2000s nostalgia stations will be treated to flashes of teenage awkwardness from the stars...
Meredith laid off more than 100 staffers this week, the first round of layoffs at the media company since the...
Earlier this month, McDonald's launched a promotion with Houston-based rapper Travis Scott by naming a meal after him, the first...
In the growing age of OOH, it is becoming more important for advertisers to know their campaigns are hitting the...