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For years, advertisers and publishers waited for a transition to video that always glinted right around the corner. Promises of...
The global pandemic made PubMatic CEO Rajeev Goel think long term. The ad exchange – with a balance sheet strong...
France’s highest administrative court has ruled that the country’s data protection authority does not have the right to ban cookie...
Apple didn’t explicitly kill off its ad ID during its Worldwide Developers Conference on Monday as some expected, but it...
Hulu Emphasizes Experience And Intros DR Ad Format During a time of uncertainty – and many new streaming entrants –...
Even Google can’t avoid the vicious impact of COVID-19 on the ad industry. The ad giant’s net US...
When Disney ad sales chief Rita Ferro approached Lisa Valentino about leading the entertainment giant’s client and brands solutions team,...
Facebook’s Audience Network is seeing in-app bidding start to pick up some serious momentum. The number of publishers monetizing through...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Aprés-Zagorski Mark Zagorski is leaving Rubicon Project at the...