As brands increasingly implement global data strategies, agencies must get creative about collecting data in emerging markets. Outside of data-mature...
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Commerce + Ads Wayfair is expanding its paid media...
Google still brings in the big bucks, but its costs are skyrocketing as well as the digital media giant pushes...
Taptica will acquire RhythmOne for $176 million in an all-stock deal, the companies said Monday. The mobile ad tech firm...
For many app publishers, the General Data Protection Regulation (GDPR) was an opportunity to examine each of their many SDK...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The New News News industry downsizing continued last week...
When the LA Rams beat the New Orleans Saints en route to Super Bowl LIII, the citizens of Atlanta could...
Lately, one of the most popular pieces of apparel worn by professional football players and coaches is a t-shirt featuring...
“The Sell Sider” is a column written by the sell side of the digital media community. Today's column is written...