By Alison Weissbrot, Sarah Sluis and Kelly LiyakasaProgrammatic has transformed the role of the media agency. When programmatic was new,...
Programmatic
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Abracadabra, Apple Shazam Competition among music streaming platforms –...
Creative often gets neglected by app publishers gunning for installs – but it’s one of the most important aspects of any...
Since 2011, ecommerce startup BarkBox has been delivering boxes of toys and treats to dogs and their owners.The six-year-old subscription...
“The Sell Sider” is a column written for the sell side of the digital media community. Today’s column is written...
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... AdExchanger: OriginsAdExchanger: Crisis In Ad City (Part I)AdExchanger: Crisis In...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Bon Voyage Criteo is selling some of its travel...
Parents, media companies and brands are struggling to adapt to a sea change in how kids consume content. Children have...
Nexstar Media Group revealed on Thursday its intent to acquire mobile video platform LKQD for $90 million.The all-cash transaction is...