French pharmaceutical giant Sanofi has appointed Omnicom Media Group as its global media agency of record, sources with knowledge of...
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You didn’t think 2020 would end without at least one more Unified ID 2.0 announcement, did you? IRIS.TV, a video...
Uber appointed IPG agency R/GA as global social agency of record following a review. R/GA will be tasked with delivering...
This week, in the spirit of holiday generosity and giving, we’ll talk about the “friendship” between Google and Facebook. Although...
Get ready for microalgae and fava beans, pig-free pork rinds, and veggie-based spreads that are definitely not your grandmother's tubs...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
After a tumultuous year for the ad-tech world, we're taking a look at what happened and how it'll affect the...
The COVID payload devastated any business that involved people being in contact with other people. So it was not the...
Performance marketers don't have the luxury of not making the sale, so when business buyers and consumers migrated online during...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Jedi Mind Trick? More details are coming out about...