Pacific Data Partners CEO Pieter De Temmerman will speak at AdExchanger's upcoming PROGRAMMATIC I/O New York conference on Oct. 25-26.Account-based marketing (ABM) may...
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Pledging An Oath In a podcast with Recode’s Peter...
Consumer packaged goods (CPG) brands are threatening steep investment pullbacks if higher standards aren’t met on marketing measurement and transparency....
“The Sell Sider” is a column written by the sell side of the digital media community. Today's column is written...
“Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... AdExchanger: OriginsAdExchanger: Crisis In Ad City (Part I)AdExchanger:...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. PE Strikes Again Private equity firm GTCR on Thursday...
Welcome to AdExchanger Talks, a podcast focused on data-driven marketing. Subscribe here.After graduating Stanford in 2010 with a degree in math and...
Cross-screen startup VideoAmp said Thursday it has raised a $21.4 million Series B growth round led by Mediaocean, with support...
MoPub is getting very cozy with its viewability vendors.On Thursday, the Twitter-owned mobile ad exchange released the latest version of...