Facebook this week detailed new tools via its Data for Good initiative that are aimed at providing the necessary datasets...
Programmatic
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Avengers Assemble (Please!) Google and the IAB are once...
ATLANTA, GEORGIA, Today: Coca-Cola’s global & local ad agency rosters – media & creative – are about to undergo a...
LinkedIn began testing LinkedIn Stories internally in February and officially rolled out the full-screen, ephemeral feature in September, so the...
Ever since MeritDirect partnered with private equity firm Mountaingate Capital in 2019, it’s aggressively expanded its data and service offerings...
AUCKLAND, Friday: Vernacular, a small but slightly bigger-thinking non-global provider of moderately successful mind-influencing communication signalling (corporate writing services), today...
Sports are becoming increasingly interactive, giving fans more ways to engage with their favorite teams and participate through fantasy leagues,...
Neustar has a call to action for members of the W3C’s Improving Web Advertising Business Group: Don’t forget about measurement....
AUCKLAND, Today: NZME has launched the next phase of its NZ Herald Trust ‘headspace’ campaign with a series of lo-budget...
The first question that popped into your mind when you heard of KFC teaming up with with Mario Lopez for...