As the clock ticks down to President-elect Trump’s Jan. 20 inauguration, the future of regulatory agencies like the Federal Communications...
Programmatic
Bitly was known as the de facto Twitter link shortener back in 2008. As that business commoditized – and Twitter,...
While the online advertising trade groups have created anti-fraud programs and exchanges have instituted inventory standards, fraud is still on...
"AdExchanger Politics" is a recurring feature tracking developments in politics and digital advertising. Today’s column is written by Ramez Karkar,...
Want some free tacos? Just go to a Los Angeles Lakers game and hope they win and the opposing team...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
Here's today's AdExchanger.com news round-up... Want it by email? Sign-up here. Selling Up The New York Times’ in-house content agency, T Brand...
A few weeks ago, WPP initiated Platform, a unit designed to consolidate data and tech expertise throughout the GroupM media...
Will Kassoy is CEO of AdColony – again. On Monday, Opera Mediaworks said it is changing its name to AdColony as...
Mitú, a digital media company for young Latinos, started out as a multichannel network on YouTube and has since expanded...