Smart TV manufacturer Vizio is reorganizing to bring more television data into its advertising and content business. Inscape, Vizio’s data...
Programmatic
//www.youtube.com/watch?v=Mac-9ggf_ws AUCKLAND, Tuesday: Vodafone and DDB Aotearoa are introducing Kiwis to the future of 5G in a new product campaign,...
DoubleVerify, an ad measurement and verification vendor, today announced a $ 350 million investment round led by Tiger Global Management,...
//www.youtube.com/watch?v=RCzwoMDgF_I NEW YORK, Today: Toymaker Mattel is being hailed for a new video, screening on its YouTube channel, that shows...
Global convenience store chain Circle K appointed GroupM's MediaCom as its global media agency of record, tasked with serving as...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Facebook’s Game Plan Facebook’s new video game streaming service, launched this...
WELLINGTON, Today: Te Aro-based creative agency Wrestler has helped bring to life a new VR project that lets users experience...
As a decidedly unconventional holiday season approaches, 64-year-old kids modeling compound Play-Doh is launching its first-ever product specifically for adults,...
“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written...
Driving much-needed business to the domestic tourism sector, Stuff has recently launched a refreshed Stuff Travel platform that will help...