Out-of-home media owner Outfront Media is expanding its senior sales leadership team with three new appointments as it reorganizes around...
Programmatic
The English word “yield,” derived from old English, is a relic of a time when a ruling class might demand...
To celebrate its renewed naming rights deal with Spark Arena – which lasts until 2030 – Spark launched the Bring...
Stagwell is piloting a partnership with Palantir to test whether the controversial AI firm’s technology can enhance media targeting. Adweek...
AUCKLAND, Today: Publicis Groupe Aotearoa has launched its new Data Intelligence Hub (DIH) — an all-in-one data and tech service...
He's going to work as communications and media director for the Kentucky High School Athletic Association. Adweek Feed
Google’s former SSP practices are the legal gift that keeps giving; Perplexity has been disregarding robots.txt files; and ads prop...
“Is YouTube really TV?” Google’s push to position YouTube as TV, as its presence grows on household screens, has prompted...
Nearly 8 in 10 companies are committed to incorporating AI into their daily operations. Adweek Feed
AUCKLAND, Today: AI tools like ChatGPT, Gemini and Claude are changing how people search — and brands need to keep...