If you’re trying to read more than 1,000 pages of legal documents about the US v. Google ad tech antitrust...
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AUCKLAND, Today: Chemistry has successfully rebranded and digitally transformed Digital Arena, an Apple IT partner specialising in bespoke technology solutions...
Move over Rudolph and Frosty. Lego has introduced Cataclaws, a new holiday hero who replaces stress with playful fun in...
Programmatic audio is a tough sell. Advertisers find it challenging to vet audio inventory at scale, which means most digital...
AUCKLAND, Today: JCDecaux is gearing up for the holiday season by managing the standout triple static billboards at Sylvia Park,...
A janitor's coworkers give him the chance to show off his secret talent in Amazon's heartwarming holiday ad, which emphasizes...
Nielsen has received accreditation from the MRC for a product that integrates a broadcaster or media company’s first-party streaming data...
AUCKLAND, Today: FizzyPop, a Hawke’s Bay advertising agency, has collaborated with the Hawke’s Bay Hawks to overhaul their brand identity,...
Digital ad buyers rely heavily on social media, but Greg Wester senior vice president of marketing at mobile adtech company...
On October 27, 1994, I watched history unfold as the first-ever digital banner ads ran on HotWired.com. Roughly a dozen...