AI in advertising has gone from a buzzword to a full disruptor in what feels like just a few months....
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Brand activation agency Curious Nation has kicked off the year with three new business wins. Following a competitive pitch, the...
The hire comes weeks after the social publisher returned to founder ownership. Adweek Feed
Why influencer marketing is all the rage; Target forays into ChatGPT ads; and Paramount Skydance's difficult week. The post Influence,...
Woolworths New Zealand has partnered with Dentsu Creative to deliver a limited-time Home Burgers drive-thru activation for its new beef...
Roku names new ads leader following Jay Askinasi exit late last year. Adweek Feed
AUCKLAND, Today: A new deal puts The New Zealand Herald’s photography on the global stage, with Getty Images partnering NZME...
The basketball legend’s personal ties to the telecom firm aligned with a campaign marking 150 years since the first phone...
Across industries, marketing teams are navigating a brutal equation: shrinking budgets, leaner teams and rising performance pressure. In this environment,...
Publicis Groupe ANZ has launched Le Truc, a creative collective for multidisciplinary projects that extend beyond traditional advertising. Le Truc will...