R?my Cointreau has had a sniff of Super Bowl advertising, and now wants to drink it all in. Two years...
Programmatic
Most anti-smoking PSAs focus on the long-term health consequences, like an increased risk of cancer. The latest effort in the...
Nurses are quitting ... but they don't want to. That's the simple-yet-complicated message of connectRN's new campaign "unResignation Notice," a...
R?my Martin XO and Fred & Farid have reunited many of the participants in its 2022 Lunar New Year campaign...
When it comes to privacy compliance, who you work with matters. Verification startup Neutronian just released a new score for...
A company's heritage is often a reliable incubator for its mascots. When Borden sought to convince consumers that pasteurized milk...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Take It To The Max Google’s Performance Max is...
This week, the GQ franchise GQ Sports announced the launch of its first consumer event, a one-night celebration tied to...
TV industry execs talked clean rooms at CES – including their ironic lack of interoperability. Advertisers will need more than...
To help consumers counter the impact of inflation, McDonald's has begun a campaign in Sweden to travel back in time...