Is it possible to get through an earnings call in 2023 without talking about AI? Apparently not! AppLovin spent most...
Programmatic
Out of Home media company JCDecaux has announced that Mike Watkins is stepping down as Country Head of New Zealand...
In a volatile media landscape, the creator economy has surged, budgets are growing, creators are creating and increasingly major brands...
The Trade Desk continued its run of growth, reporting Q2 total revenue of $ 464 million, a 23% jump from...
AUCKLAND, Wednesday: My Food Bag has teamed up with independent creative agency Yarn and production company Reel Factory and MBM...
As back-to-school season rolls around, it's a given that parents will worry about the welfare of their progeny--their safety, academic...
Call it the lovechild of dynamic creative optimization and contextual advertising. On Thursday, audio marketing platform Instreamatic released a product...
AUCKLAND, Today: Millions of what’s raised for this year’s election campaign will go to professional ad agencies advising and booking...
As part of its push to reach video game fans, milk processor education program MilkPEP created Zany Ziplines, a mini-game...
Magnite's still enamored of CTV. CTV’s contribution to Magnite’s revenue was up 8% YOY, from $ 52 million to $...