BuzzFeed is “laser focused” on using AI-generated content to drive audiences to its owned-and-operated platforms and away from social media,...
Programmatic
We’re more than just a blog!
Our news feeds aggregate industry-wide articles that helps marketers and Ad-ops turn experience into insights that guide in better decision-making and conversion. Programmatic.co.nz aims to be a one-stop place to find news and updates about the RTB eco-system in New Zealand and Australia.
Co-Founder and Ambassador of My Food Bag Nadia Lim is back on your screens again, this time for the launch...
Google removed "in-stream" classification from the name of one of its video formats. The change comes at a time when...
We spoke with Justin Osofsky, Meta’s head of online sales, operations and partnerships to get a pulse on the state...
AUCKLAND, Tuesday: Broadcaster Gary McCormick is returning to his breakfast radio roots on Tuesday 8 August when he teams up...
Oreo maker Mondelez International was among the first global brands to pull ads off X (formerly known as Twitter) last...
Aotearoa’s aged care crisis is being highlighted through a new campaign via Chemistry and Anthem for the Aged Care Association....
From radio and TV to the internet and artificial intelligence, the advertising industry has changed significantly with the rise of...
As the local rights holder for the Rugby World Cup 2023 in France, Sky is teaming up with Stuff once...
Disney is the latest publisher closing the wonderful world of upfront talks. Today, Disney announced it had crossed the upfront...