Before the pandemic, UM was working with a handful of clients on retail media and commerce investments that totaled about a few hundred million dollars in billings. Now, as many 40 clients are driving $ 2 billion in global commerce billings for the agency. The retail media space is ballooning, and not just at UM. By…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Pure 360 takes over trio of business titles
The Garage Podcast: Meeting Customers (and Brand Advertisers) Where They Are
FizzyPop and Sunair open new regional routes