TBWA\NZ has announced the promotion of David Parkinson to Managing Director of DAN (Digital Arts Network). Under Parkinson’s leadership DAN...
Programmatic
In recent years, we've seen advertisers increasingly take advantage of low-fidelity marketing, particularly on social media. This "perfectly imperfect" content,...
Magnite and FreeWheel announced a technical integration to allow publishers that use FreeWheel’s ad server to see demand for inventory...
Lotto New Zealand’s in-house creative team has launched a new retail and digital campaign that takes a nostalgic trip back...
For Warner Bros. Discovery, volume is up, but subscribers ... not so much. During an earnings call today, Warner Bros....
Buying AI ad tech startup Scibids is a logical move for DoubleVerify as it continues to move beyond measurement into...
CHRISTCHURCH, Wednesday: Leading outdoor company Vast Billboards have launched their latest digital billboard in Invercargill, leveraging cutting-edge technology. This marks...
The launch of Giphy's native advertising platform, set to be revealed at the end of this year, will be worth...
LONDON, Today: WARC has released Insights from the 2023 Cannes Creative Effectiveness Lions, a report identifying trends and themes from...
Heads of growth, directors of new business, chief marketing officers--all roles with similar remits that have grown in importance over...