How should the ad industry treat consumers’ call for data privacy? The IAB, ANA and 4A’s are at odds on...
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For the latest Super Bowl 57 advertising news--who's in, who's out, teasers, full ads and more--check out Adweek's Super Bowl...
Growth marketing firm Power Digital has acquired marketing consultancy Sproutward to strengthen its data and analytics chops. The acquisition is...
Premium Belgian beer brand Stella Artois is set for its first foray into the world of gaming with the release...
After a competitive review, Levi's selected Droga5 New York and Sao Paulo as its new lead creative agency last year...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. New Topic, Please Google recently published its latest...
LOS ANGELES, Wednesday: The guest judge at global Aussie site Best Ads on TV has labelled PAK’n SAVE New Zealand’s...
With a second successive record year, Publicis Groupe chairman and chief executive officer Arthur Sadoun revealed that the company will...
2022 was a no good very bad year for Meta’s stock. It was the year that Meta reported its first-ever...
Tourism Industry Aotearoa (TIA) has launched a national campaign this week that shines a light on the many positive benefits...