In the age of declining linear TV ratings, TV One and sister channel Cleo TV are doing something radically different:...
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MediaWorks has announced the creation of a dedicated in-house creative studio, Passionfruit. Alex Kenny has been appointed as Creative Director...
The influencer marketing space has radically changed over the past two years. Before 2020, influencers represented a small share of...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Take Rate Takeaways The fees collected by intermediaries...
FEDERATION has taken up the challenge in leading New Zealand’s creative industries in climate, purpose and ESG change. The independent...
Despite a start to the year that has introduced several economic tailwinds, Publicis Groupe is confident of its prediction to...
“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is by...
OneMusic New Zealand, has appointed Mango Communications as its PR agency of record in New Zealand. The appointment comes following...
For a couple of years now, Twitter users have been pointing out something odd about Guitar Center's logo. The crux...
With mobile device IDs falling by the wayside, it’s harder than ever to monetize in-app ad inventory. The app-based phone...