A single Media Rating Council audit can take thousands of man hours and cost tens of thousands of dollars depending...
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AUCKLAND, Monday: Leading PR agency Drum has expanded its social & content team, appointing Felicity Hopkinson as social & content...
Google Ads today announced the rollout of an ad unit that it claims will help advertisers bolster their incremental reach....
The Trade Desk spent the last year and a half signing up a host of partners to support the Unified...
AUCKLAND, Today: Special New Zealand has announced an equity and cash funding agreement with “the next billion dollar sports brand”....
Famously served shaken or stirred, the martini is an iconic cocktail. French vodka brand Grey Goose is honoring the classic...
Screen Dreams Has social media outgrown the phone? YouTube may be the biggest player in streaming TV, but other social...
F. Whitlock & Sons is taking people even further out of their ordinary with the launch of an immersive, gamified...
THE CONTAINER - Introduced in 1977, the apothecary-style jar has become Yankee Candle's signature packaging. THE SCENT - Yankee Candle...
Programmatic and privacy don’t have to be mutually exclusive, even though they’re often treated that way, according to Joe Root,...