Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Oops, Facebook Did It Again Facebook has harvested 1.5 million...
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Google held a meeting Thursday with its top publisher partners to discuss numerous new product changes, collectively called “unified pricing,”...
Stop me if you’ve heard this one: Publicis Groupe spent billions on a tech company. That déjà vu you’re feeling?...
Starting this week, luxury bedding startup Boll & Branch will add TV to its marketing mix, joining many other direct-to-consumer...
Television advertising is getting smarter. And the smartest companies in digital advertising are coming for TV. That means a royal...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Let The Games Begin? There are only nine years...
When Publicis acquired Epsilon for $4.4 billion on Sunday, it put a big emphasis on the value the company brings...
A+E Networks said Wednesday that it will work with Comcast-owned FreeWheel to unify demand across its direct sold and programmatic...