The Trade Desk generated $85.7 million in revenue during the first quarter of 2018, a 61% jump from the same...
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AdExchanger Talks is a podcast focused on data-driven marketing. Subscribe here.Google’s top digital marketer, Bob Arnold, is our guest in the podcast...
The global digital advertising market grew 21% to $88 billion in 2017, according to the IAB Internet Advertising Revenue Report...
In the National Football League, the whole team has to know the same playbook for the plays to work. And...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Don’t confuse Google’s Waze with its homegrown Maps product.Waze, which Google acquired in 2013, has a much different value prop....
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Bespoke Petroleum BP has consolidated its corporate, fuel and...
As holding companies slump, Accenture Interactive grows.The digital experience agency, a subsidiary of the consulting firm Accenture, grew 35% in...
Starting Wednesday, the Berlin-based mobile data exchange adsquare will offer refunds on the cost of data if the total delivery...