LONDON--Ad industry pioneer Bill Bernbach famously argued that to be effective, advertising needs to get to the essence of something...
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The public tussling between Facebook and Apple over the latter’s fast-approaching privacy push in iOS 14 is what grabs headlines....
To celebrate the Lunar New Year, Instagram released a series of themed stickers that users can place on top of...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Pay Up Microsoft is advocating that the US follow...
As more local governments pass measures banning those flimsy polypropylene bags, the need for a single-use solution is clear. After...
The insurance market is highly competitive, with big marketing budgets and highly recognizable mascots – like the Geico gecko and...
BuzzFeed wants to think more like a retailer. Judging that the surge in online shopping is here to stay--even as...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Crave Global turns five this month, so true to form the creative powerhouse has unveiled a fresh new brand identity...