Watermelon sugar high takes on a new meaning in Mountain Dew's new Super Bowl teaser. The brand's trippy 15-second spot,...
News
So few publishers and advertisers are ready for Apple’s forthcoming IDFA changes that mobile DSP Jampp had to develop its...
YouTube removed over 500,000 videos for Covid-19 misinformation since last February, CEO Susan Wojcicki said in her letter outlining her...
Google’s announcement on Monday that cohort-based advertising can be nearly as useful as third-party cookies raised a few ad tech...
LONDON--There are few brands in the world renowned enough to get away with stripping the brand name from their packaging...
Over the past decade, influencer marketing has burgeoned into a major force, elevating people across the globe to tastemaker for...
In 2021, companies who tap into the benefits of artificial intelligence can personalize every experience and ultimately drive growth. Many...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. SPAC Bandwagon Content recommendation engine Taboola became the latest...
The speed of information is directly equated to economic success. If you learn something before your competitor does and you...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....