TBWA\Media Arts Lab, Apple’s bespoke global creative agency, announced today that Jake Donaghey has joined the agency as General Manager,...
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CANNES, France--Clash of Clans' campaign to build a fake lore around the mobile game took home two Grand Prix in...
LONDON, Today: WPP has announced the acquisition of a 30% stake in Majority, a US-based creative agency that combines a...
The power of language-based artificial intelligence is understood by anyone who has had writing assistance from ChatGPT or Google's Bard....
Rare, an independent brand strategy consultancy, is introducing an AI-powered team member called kAIa. The introduction of kAIa aims to...
Serena Williams may have stepped down from the tennis world, but the power of her brand and the passion and...
AppsFlyer’s solution allows advertisers and DSPs to create custom first-party segments for reengagement campaigns without needing an SDK integration of...
First Five Rungs has announced its next event ‘The First Five Rungs Agency Quiz Night’ in collaboration with NZME, for...
In this episode of Brave Commerce, Gonzalve Bich, CEO of BIC, joins hosts Rachel Tipogaph and Sarah Hoffstetter to talk...
Paramount launches a clean room integration with Havas Media Group using LiveRamp’s data collaboration software. The software is cloud-based, so...