With data and insights driving the marketing world, it can be easy to overlook channels like out of home where...
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Martin Ortiz has been promoted to president and gm of Fresno ABC-owned station KFSN. Ortiz has been news director since...
In the past couple of years, digital advertisers and ad platforms have increasingly returned to marketing mix modeling (MMM). In...
AUCKLAND, Today: McDonald’s and DDB have hit the road in New Zealand to celebrate the launch of the iconic purple...
Friday, Oct. 18 Only 30,000 total viewers separated the 4 p.m. ET shows on Fox News and MSNBC--Your World with...
AUCKLAND, Today: Volkswagen New Zealand and DDB Aotearoa have launched their latest campaign, YourVW, which is a heartfelt tribute to...
"We have to look for women's histories in unexpected places," said Aurora James, subject of the latest installment of video...
AUCKLAND, Today: Pead has welcomed Sarah Higgs to its corporate team, expanding their expertise in strategic thinking and corporate strategy....
Top of the Ticker: CNN's chief international correspondent Clarissa Ward and her crew were briefly detained by a rebel militia...
And the winners are… The OOHMAA team is excited to unveil the Q3 winners of ‘The Speccies’ – celebrating the...