WhatsApp allows each user to create an avatar that can represent them throughout the messaging application. Users can customize the...
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Yahoo is offering a global carbon-neutral private marketplace (PMP) thanks to its latest ad tech partnership with Scope3. With Scope3's...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The One-Stop Shop Shopify is loath to earn...
In 2022, top players in digital advertising finally started taking gaming seriously, and the groundwork was laid for programmatic in-game...
As the media industry heads into yet another uncertain year, Adweek spoke with five publishing executives to see what they...
CTV advertisers know more about who sees their ads than where those ads run. The change marks a sharp contrast...
Whether Elon Musk remains at the helm of Twitter or hands over the reins to someone else--Myspace founder Tom Anderson,...
Adweek identified seven standout agencies in the first five years of their existence as part of a shortlist for Breakthrough...
While the revolving door has slowed at Twitter of late, as there aren't that many people left to go through...
Turns out it’s actually better to ask for permission than for forgiveness, at least when it comes to privacy compliance...